Taylor Swift wears ’90s Chiefs sweatshirt to represent Travis Kelce at Chiefs game

The formidable entertainer continues to passionately support her tight end boyfriend with a touch of style, and for her latest game day look, she chose to shop locally! Get all the details.

As Taylor Swift’s romance with Travis Kelce intensifies, so does her game day fashion. The singer takes pride in displaying her support for Kelce in the stands and consistently provides outfit inspiration for her fans.

The powerhouse performer donned a vintage red-and-black Chiefs sweatshirt from the ’90s, sourced locally from the Westside Storey in Kansas City. Unfortunately, the style is no longer available on the store’s website. Swift paired the retro top with her signature red lip and an array of rings, including a recent favorite from Mazin Jewels and a garnet style from Mejuri.

Swift’s latest appearance on game day follows her Time 2023 Person of the Year interview, where she broke her silence about her relationship with Kelce for the first time. She even provided a timeline breakdown, confirming that her connection with the 34-year-old NFL star “all started when Travis very adorably put me on blast on his podcast, which I thought was metal as hell.”

“We started hanging out right after that. So we actually had a significant amount of time that no one knew, which I’m grateful for, because we got to get to know each other,” Swift, 33, continued.

Confirming that the first time she supported Kelce at a Chiefs game in September 2023, they “were a couple,” she added, “I think some people think that they saw our first date at that game? We would never be psychotic enough to hard launch a first date.”

Regarding the NFL’s focus on her presence at games and the frequent camera flashes capturing her cheering on screen, the 12-time Grammy winner pointed out that she’s “just there to support Travis,” and the rest is just noise beyond her control.

 

“I don’t know how they know what suite I’m in. There’s a camera, like, a half-mile away, and you don’t know where it is, and you have no idea when the camera is putting you in the broadcast, so I don’t know if I’m being shown 17 times or once,” she said. “I have no awareness of if I’m being shown too much and pissing off a few dads, Brads, and Chads.”

However, she ensures to dress the part of a WAG (Wives and Girlfriends of athletes) and brings her sophisticated touch to game day style, elegantly combining Chiefs colors—such as her red Stella McCartney teddy bear coat at the Green Bay Packers game last week—with chic knee-high boots and pleated skirts.

Swift frequently incorporates Chiefs merchandise to express her support, and nearly everything she wears becomes a sold-out sensation.

During the Chiefs’ clash with the Denver Broncos in October, Swift paired her black leather mini skirt with an oversized red, white, and black Chiefs windbreaker jacket from Wear by Erin Andrews, which she stylishly wore off her shoulders.

Andrews shared with PEOPLE about the “Taylor Swift Effect” and the newfound visibility it brought to her brand.

“It’s had an amazing effect,” Andrews said of Swift’s support. “Not just on our Kansas City Chiefs stuff, but I’m getting DMs and mentions in pictures of women in our Ohio State gear, our Miami Dolphins gear, our baseball gear as we’re in the World Series. They’re like, ‘Well if Taylor Swift is going to wear it, I’m going to wear it!’ So it’s just been pretty fascinating and so cool to watch.”

She added, “Obviously, anything she touches [turns to gold].”

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